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Latest Stories in our Social Media Newsroom

What Every Marketer Needs to Know About Instagram image

What Every Marketer Needs to Know About…

Instagrammers share stunning images and videos from every part of the world, and brands are continually migrating to the app to engage with them. Our data masters dived into the numbers from Q3 to find out the big picture on what’s driving social media marketing trends right now on Instagram - and how the most engaging industries like fashion are succeeding on the platform.

How The Best Adult Beverage Marketers Won The Summer image

How The Best Adult Beverage Marketers…

Beefeater Gin engaged Facebook users almost six times as much as a normal US Alcohol brand this summer, but they only promoted about a fifth of their content. Meanwhile, Chivas and Absolut gained nearly 20,000 combined new Fans over June, July, and August. We used Socialbakers Analytics to find out how these brands managed to dominate the US Alcohol market in different ways this summer.

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