Social Marketing Blog

How Brands Can Get The Most Out Of LinkedIn

How Brands Can Get The Most Out Of LinkedIn image

It’s true that one can’t easily find that many data-driven studies about LinkedIn. So we went and had a look at last month’s data from the top 100 companies – not only did we come upon some interesting insights, but we also found a content gap within the professional network – a gap that Smarter Social Marketers can take advantage of.

Media Brands Don’t Need to Fear the News Feed

Media Brands Don’t Need to Fear the News Feed image

Media professionals have certainly been reading The New York Times' reporting on the challenges and opportunities presented by the Facebook News Feed. But there's no need to worry - they can take the guesswork out of publishing on Facebook if they maximize their audience relationship with tools like EdgeRank Checker.

Top 5 Reasons to Attend Engage NYC 2014 Tomorrow

Top 5 Reasons to Attend Engage NYC 2014 Tomorrow image

Engage NYC is our fifth Engage conference. It will also be our best. We’ll launch a new way of benchmarking social performance with Lenovo, we’ll debut the key to unlocking your competitors’ boosting strategies - and of course, we’ll be hosting the most outstanding speaker lineup of any conference!

The Science of Social Customer Care

The Science of Social Customer Care image

On Facebook, 18% of brands globally still maintain closed walls - meaning over 3 billion user connections lack adequate customer service. That’s a significant loss in a world where social plays an instrumental role in business; there’s never been a better time to commit your brand to becoming dedicated to social customer care.

Engage 2014 New York by Socialbakers