In partnership with global technology leader Lenovo, Socialbakers has developed the Social Health Index as a key addition to our Social Marketing and Advertising Suite. It's the definitive new metric to help brands get the complete picture of their social performance in one easy-to-understand rating.
For years, we thought there was no way to deeply understand the strategy behind every post. But we think we’ve found a solution. Today, we’re releasing a new feature we’re calling Promoted Post Detection into our Socialbakers Marketing and Advertising Suite.
We track and analyze over 60,000 Facebook brands. It may seem shocking, but of the 1,723 brands that met our Smart Storytellers benchmark, only 144 of them were Socially Devoted - that’s just 8%!
Engage NYC is our fifth Engage conference. It will also be our best. We’ll launch a new way of benchmarking social performance with Lenovo, we’ll debut the key to unlocking your competitors’ boosting strategies - and of course, we’ll be hosting the most outstanding speaker lineup of any conference!
Join us at Engage NYC to hear how Turkish Airlines took their success in the skies and turned it into a winning social strategy.
This just in: social media marketers have done more than just walked away from using YouTube for video content - they have sprinted. And where have they gone? Straight out of the grasp of Google and into the outstretched arms of Facebook.
On Facebook, 18% of brands globally still maintain closed walls - meaning over 3 billion user connections lack adequate customer service. That’s a significant loss in a world where social plays an instrumental role in business; there’s never been a better time to commit your brand to becoming dedicated to social customer care.
Garanti has changed the idea of what it means to bank in one of the world’s fastest-rising social economies, placing them at the forefront of their industry. Come see them at Engage NYC in 2014.
Crafting a content strategy is the first challenge brands face on social; the second is monitoring their performance to improve. Socialbakers has cleverly designed the Smart Storytellers to lessen those difficulties.
Zach King is one of the most recognizable and talented Viners in the world. At Engage NYC, he will share his approach to making incredible content for brands like Chrysler, Intel, Hewlett-Packard, Starbucks, and Marvel Studios, and break down his process for creative types everywhere.