November 2012 Social Media Report: Facebook Pages in France

November 2012 Social Media Report: Facebook Pages in France image

November Socialbakers Regional Reports come with another top local insight – the most popular posts! Find out, which messages got the biggest number of interactions in your country in the past month!

Last month, we introduced our brand new Regional Reports, which for the first time showed new metrics such as the country benchmarking. This time, we went again a bit further and included two additional insights:

1. Engagement Rate change from the previous month

One of the most important sections of the Regional Reports, Average Post Engagement Rate, now shows not only the country’s ben­chmark, but also the change in Engagement Rate from the previous month. That way, you can see whether there was an increase or decline in the brand’s performance in last 30 days.

2. Top content posted in your country

Now, you can check out the top three most popular brands’ posts by the total number of interactions. Don’t forget to compare the engagement rate with your posts and get inspired before the year’s end!

We hope you’ll find Socialbakers new Regional Reports as useful as we do. If you haven’t had a chance to notice, we now prepare every report in html format. This format offers more interaction and let’s you share the reports instantly though the “Share” button at the top right corner of the page

If you want to learn more about each Page from the report, simply click the Facebook page to be redirected to Socialbakers’ page statistics.

Enjoy!

Facebook Pages in France

#Country name# flag

Socialbakers social media report

November 2012

25 MILLION Total Number of Facebook Users in France

Top 10 Facebook Brands
by Number of Fans

1 Oasis Be FruitOasis Be Fruit 2 863 955
2 MilkaMilka 2 169 485
3 M&M's FranceM&M's France 2 149 258
4 Disneyland® ParisDisneyland® Paris 1 944 931
5 DanetteDanette 1 471 752
6 DragibusDragibus 1 389 796
7 Chupa Chups FranceChupa Chups France 1 389 726
8 Nike Football FranceNike Football France 1 270 514
9 Samsung FranceSamsung France 1 255 989
10 Air FranceAir France 1 117 305

Find other popular brands in your country

Top 10 Facebook Media
by Number of Fans

1 NRJNRJ 1 717 730
2 FUN RADIOFUN RADIO 1 383 545
3 Cauet sur NRJCauet sur NRJ 1 377 581
4 TF1TF1 1 175 237
5 SkyrockSkyrock 1 170 510
6 M6M6 1 055 543
7 FRANCE 24FRANCE 24 927 202
8 Dr. House FranceDr. House France 848 943
9 NRJ 12NRJ 12 778 996
10 Vogue ParisVogue Paris 742 849

Reed about successful media FB pages

Top 5 Facebook Brands
by Post Engagement Rate

Average Post Engagement Rate 0.321 %

    Monthly Change in Engagement Rate Engagement Rate
1 Pampers FrancePampers France 992 % 5.3370 %
2 Volvo Automobiles FranceVolvo Automobiles France 79 % 4.6933 %
3 Epargne éthiqueEpargne éthique 824 % 4.5771 %
4 UltramarinaUltramarina 38 % 4.1210 %
5 Tahiti Tourisme FranceTahiti Tourisme France 7 % 3.8322 %

Analyze & Enhance Facebook Performance

Top 5 Socially Devoted
Facebook Brands

Average Response Rate 52.29 %

    Response Time Response Rate Answered minus unanswered questions
1 Air FranceAir France 251 Min 85 % 364
2 OrangeOrange 171 Min 87 % 333
3 vente-privee.comvente-privee.com 546 Min 81 % 143
4 La RedouteLa Redoute 473 Min 85 % 105
5 Voyages-sncf.comVoyages-sncf.com 173 Min 93 % 87

Pampers France shared a photo
2nd November 2012 Pampers France

Continuons à faire reculer le tétanos du nourrisson. 1 Like ou 1 partage = 1 vaccin !"

most engaging photo

Most Engaging Post

  • 070k Total Interactions
  • 0730 Comments
  • 7759 Shares

Oasis Be Fruit shared a photo
14th November 2012 Oasis Be Fruit

Au cinémangue cette semaine : Twilitchi - chapitre 5, dernier volet de la saga vampoirique ! #BeFruit

most engaging photo

Most Engaging Post

  • 049k Total Interactions
  • 0868 Comments
  • 7967 Shares

Always France shared a photo
21st November 2012 Always France

Faisons reculer l’analphabétisme des femmes au Sénégal. 1 like sur ce post = 1 don pour l'UNESCO

most engaging photo

Most Engaging Post

  • 032k Total Interactions
  • 0297 Comments
  • 0642 Shares

REGIONAL REPORT DETAILS

Data Range: November 1, 2012 to November 30, 2012

Engagement Rate: Calculated as the average number of likes, comments and shares per post on a given day, divided by the total number of Fans for the page. It reflects the percentage of your Fan base that interacts on average with your post.

Response Time: The average time that it takes for the company to respond the user wall posts.

Response Rate: The percentage of user wall posts that get responded by the company.

Interested in advanced demographics & top content?
See more in Market Insights

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