1. Facebook Pages Now Ranked by Local Fans
As you can see in the report below, we are ranking Facebook brands and media
by their number of local fans. They are still accompanied by the number of their
total fan base but now you can also see the volume of local fans Liking the Page
in the selected country. It´s also expressed by a percentage from the total
fan base so you can see the bigger picture.
2. Engagement Rate change from the previous month
One of the most important sections of the Regional Reports, Average Post
Engagement Rate, now shows not only the country’s benchmark, but also the
change in Engagement Rate from the previous month. That way you can see whether
there was an increase or decline in the brand’s performance in the previous
30 days.
3. Top content posted in your country
Now you can check out the top three most popular brands’ posts by the total
number of interactions. Don’t forget to compare the engagement rate with your
posts and get inspired before the year’s end!
Enjoy the report and share it with your friends!
Reports methodology: Data in local reports reflect the brands’ results as
of the last day in the particular month which they were generated. Engagement
Rates and other metrics take into consideration the interactions that users
created between the 1st and 28th of February 2013. If users like, comment or
share a post beyond these dates, the interactions are not reflected in the
metrics. That means that fan numbers as well as metrics from the local reports
may slightly differ to the numbers users can currently see in Socialbakers
Analytics.
33 MILLION Total Number of Facebook Users in
the United Kingdom
Top 5 Socially Devoted
Facebook Brands
Average Response Rate 65.03
%
Four years ago, as she approached her first birthday, Georgia was diagnosed
with a rare kidney cancer called Wilms’ tumour. After nearly a year of
gruelling treatment including months of chemotherapy, surgery and a
life-threatening infection during her treatment, Georgia received the thumbs up
from her doctors as her parents were told the great news she was in remission.
While just 59 per cent of children survived Wilms’ tumour in the early 1970s,
95 per cent now survive. Thanks to your support, our scientists and doctors
played a key role in improving treatments for Wilms’ tumour. But there’s
still so much more to do for this and other childhood cancers. With your help,
we can and will do more to ensure as many children as possible survive cancer.
Please share this post with your friends and family. For more information on
childhood cancers, visit http://bit.ly/ChildhoodCancers
Most Popular Post
- 094k Total
Interactions
- 083k Likes
- 9415 Shares
- 23.8% Engagement Rate
Click "like" if you’d love us to pay for one of your big weekly shops!
We’ve got great low prices on everyday essentials – enter our prize draw
here for the chance to win £150 to see for yourself how far it’ll go:
http://bit.ly/VUE9FY T&Cs apply, closes Feb 20.
2nd Most Popular Post
- 049k Total
Interactions
- 045k Likes
- 2031 Shares
- 6.55% Engagement Rate
Gustav Klimt’s “The Kiss” has been reproduced on a devastated building
in Syria by artist Tammam Azzam.
3rd Most Popular Post
- 046k Total
Interactions
- 024k Likes
- 021k Shares
- 5.26% Engagement Rate
REGIONAL REPORT DETAILS
Data Range: February 1, 2013 to February 28, 2013
Local Fans: The number of local fans from the Page's overall
fan base.
Engagement Rate: Calculated as the average number of likes,
comments and shares per post on a given day, divided by the total number of Fans
for the page. It reflects the percentage of your Fan base that interacts on
average with your post.
Response Time: The average time that it takes for the
company to respond the user wall posts.
Response Rate: The percentage of user wall posts that get
responded by the company.
Comments February 2013 Social Media Report: Facebook Pages in the United Kingdom
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