Bengi Kepkep from Garanti Odeme Sistemleri, Tunca Meriç from Global Bilgi, Alper Ceylan from Vestel, Esat Dumlupınar, and Murat Genç from P&G joined us for a speaker session and panel discussion. Each shared their experiences in social media and offered insights into developing marketing strategies.
Local Insights from Turkey:
- Turkish brands post, on average, less than worldwide brands.
- Photos are the most popular Facebook post type by Turkish brands and most shared by their users.
- Turkcell, Avea, Volkswagen Türkiye, Nokia Türkiye, and Garanti Bankası are the top five most popular Turkish brands, according to Facebook’s Local Fan Count.
- Turkcell, Samsung Türkiye, Avea, Trendyol, and Markafoni are the top five Socially Devoted brands on Facebook.
For more local insights, check February’s Social Media Report for Turkey here.