What you should look for when monitoring your Facebook Pages

What you should look for when monitoring your Facebook Pages - article content

Facebook Pages are increasingly becoming the key place for customers to interact with brands online. Every brand active on Facebook should be aware of this and maximize their efforts while engaging with their fans on Facebook.

One of the first industries which spotted possibilities in Facebook communication was the telco sector. Many brands in this industry started to maximize value of Facebook by interacting with their fans on a daily basis, creating a whole new communication channel between customers and sales or tech support people.

We at Socialbakers are aware of this trend and our goal is to help businesses effectively build their Facebook presence and offer comprehensive analytics and monitoring tools which help them evaluate Facebook activities – and like in the offline world, benchmark them with competitors and market averages.

Key features of the Socialbakers Page Analytics are:

• Tracking engagement of your fans
• Analyzing success of your Page postings
• Identifying key influencers
• Measuring response rate between you and your fans
• Comparing all important metrics to competition

Try it yourself at http://analytics.socialbakers.com or let our Hugo Baker tell you more: