We looked at a sample of around 100 000 Page admins to answer these questions and to provide you with some of the basic demographics covering the admin landscape. Contrary to the belief that most social media managers are young hipsters, our database shows that the majority of Page admins are men older than 30 years old. When it comes to the average number of Pages they manage, men dominate, but when it comes to the average number of fans, women take the lead! Find out more in the infographic below!
Do you know the size of your shoes? If you are a Page admin, you should also know the size of your Cover photo, Profile picture or Highlighted posts by heart. In case you can’t remember the right dimensions, use this handy cheat sheet…we won’t tell anyone.
We look into how companies in both Retail and E-Commerce brands in the U.S are handling the demand in the build-up towards Black Friday.
For the holiday season, social media managers are thinking about the best ways to drive engagement and return on investment from their Pages. We’ve taken a look at some of the best content created for Black Friday by retailers and e-commerce Pages, and their activity last Christmas, to come up with our Top 10 tips for high performance this holiday season.
Christmas has come early for gamers. Powering up in living rooms around the world, the next generation of consoles from Sony and Microsoft have set record sales ahead of the holiday season. The brands campaigned heavily leading up to their big launches this month, but which had the most impact on Fans? See the infographic below!
In the lead up to Engage NYC 2013, we’re recognizing a brand which has mastered the art of social care: Samsung who recently reached 25 million fans on Facebook in Europe. It seems 3.5% of Europe’s population have one thing in common--they’re all fans of Samsung on Facebook, making the preeminent electronics company the number one brand on the old continent.