Socialbakers Infographic to download here
Last week, Twitter became fully searchable. Now that about 500,000,000,000 Tweets will be searchable, we wanted to examine a representative sample of 1 million branded Tweets to see what they would look like, and how they engage Followers.
A Socialbakers study shows that Local Pages are the best bet for gaining interactions, beating out Global Pages by a wide margin with better localized content. Local Pages are also able to deliver more content and have a higher promotion efficiency.
The midterm elections wrap up in the US tomorrow, and the dash to the end is in full swing. We have been tracking the Facebook performance for every candidate in every race - for the House, Senate, and governorships - with results that will interest campaigners and voters alike.