If we told you Facebook was 10 years old today, would you believe us? It seems unbelievable, but it’s true - Facebook is 10 today! The company that has so often been referred to as the new kid on the block has developed fast, and this milestone firmly places it into the realms of a mature company by Silicon Valley standards.
We’re genuinely proud to recognize the best performers in Social Customer Care. And to mark the release of our latest white paper on the topic (linked below), we’ve selected the top five reasons why your brand should get on board.
In 2013 we saw some great improvements by Facebook within their advertising platform: Introduction of Custom Audiences, Lookalike Audiences, FBX, Retargeting through Custom Audiences - all topped with amazing financial results in Q4 (53% of ad revenue from mobile, wow!). This has set a great foundation for an exciting 2014.
The Q3 2013 Earnings Report has just been announced and Facebook deserves a pat on the back! The social media platform’s revenue rose by a whopping 60%, reaching 1.19B monthly active users! Let’s take a look at the report.