Retail Dominates The Fastest Growing Brands on Facebook

Retail Dominates The Fastest Growing Brands on Facebook image

American retail giant Target tops the rank of Facebook’s fastest growing brands of the month! With our Analytics PRO, we looked closely at what kind of winning strategy they used.

Socialbakers is the only platform, where you can find daily updated data of millions of Facebook pages. What’s more, you can also learn about the fastest growing Facebook brands and their well-chosen strategies for gaining new fans.

Summer season lures more fans to shop online

Today and during this past week, retail and consumer goods brands dominated the fastest growing Facebook brand Pages. We focused at retailer business Target, which gained 1,632,347 new fans in the last 30 days! They achieved this increase by focusing on summer products and fashion items for the upcoming season. This summer mood, new possibilities of online shopping and engaging posts with great colorful visuals attracted a huge amount of new fans.

If you’re on a hunt for some inspirations that will boost your business’s sales, here is what we discovered using our Analytics PRO. Target’s most engaging post (0.0431%) of the previous week concerns their launch of a Shopkick app, which allows shoppers to earn “kicks” and get rewarded when using the app in any Target store.

TOP ER post

And here’s how you can easily explore social media statistics of any Facebook brand of your choice. The below graphs show fan growth of today’s TOP 3 fastest growing brands.

If you want to compare more relevant brands and see how your Page stands compared to the whole industry, get free trial of Analytics PRO, which now supports your business on Facebook, Twitter and YouTube!

Target screenshot_fans
Amazon.com screenshot_fans

P.S.: Don´t forget to save the date for the upcoming Engage 2012 event taking place October 23rd in New York City! Find out more here.

Comments Retail Dominates The Fastest Growing Brands on Facebook

  1. Jeremy Waite (ExactTarget SalesForce MarketingCloud ~ Head of Digital Strategy, EMEA at Salesforce) What most reports and analysis miss out on is how much of the fan growth is attributed to media buy? Many brands are growing at substantial rates, but most of the biggest ones have "always on" Facebook ads. That makes it impossible to compare like-for-like when doing competitor analysis as you never know the different between paid / owned / earned / shared. Thoughts?

    Jeremy Waite