Facebook has announced another feature to help brands manage their conversations.
If you are following these 8 tips, you can consider yourself ready for driving buzz and interesting conversations across social networks.
On March 7th, 2013 Facebook announced it’s biggest change in News Feeds to date, calling it the “best personalized newspaper in the world.” We took a look at how this change will affect social marketers and how you can make it work best for you.
Do you now how to measure your Engagement Rate? It´s an important social media metric that expresses how successful you are in engaging your audience within a social network.
Recently, we reported that videos uploaded via Facebook have a higher Engagement Rate than YouTube links. You asked us how these two methods of uploading videos affect their reach – here are the results!
Last week we brought you an overview of the important Key Performance Indicators for the Aviation industry. This week’s study focuses on how Retail brands can measure the performance of their social media customer care and marketing strategies.
When there are bugs reported in Facebook´s Reach metric, it´s always good to know that you have one metric you can rely on. Find out which one it is!
Videos are one of the most shared post types by brands on Facebook. Since they are very popular with the users, they have the potential to become viral, to create buzz, and build high brand awareness.
Even brands appreciate the love on Valentines Day. Your Facebook Page may have a lot Likes, but would your fans recommend your brand to their friends? Is your brand popular?
Though EdgeRank is widely discussed topic on Facebook, it can sometimes be misconstrued. We’ve decided to provide you a quick summary of all the facts and offer advice on how to optimize your posting strategy to maximize reach.