Articles in "Facebook News"

The Zuckerberg Law - Is It True for Brands?

The Zuckerberg Law - Is It True for Brands? image

Awhile back, Mark Zuckerberg proposed an ambitious formula about the future of social sharing. He claimed that sharing would increase exponentially over time. Three years later, we have the data to look at his assertion, applying it to brands. The results are very surprising...

Tag, You're It! Socialbakers Upgrades Brand Tagging System

Tag, You're It! Socialbakers Upgrades Brand Tagging System image

If you know Socialbakers, then you know that it’s our mission to ensure marketers achieve their loftiest goals on social. To that end, we’ve made some helpful changes to our tagging scheme that will streamline performance analysis on our website. Get the stats you need, make comparisons and benchmark with even more accurate and relevant data.

Are You Prepared for Big Changes Within Facebook Advertising Platform?

Are You Prepared for Big Changes Within Facebook Advertising Platform? image

In 2013 we saw some great improvements by Facebook within their advertising platform: Introduction of Custom Audiences, Lookalike Audiences, FBX, Retargeting through Custom Audiences - all topped with amazing financial results in Q4 (53% of ad revenue from mobile, wow!). This has set a great foundation for an exciting 2014.

Happy Anniversary Facebook: The Network At 10

Happy Anniversary Facebook: The Network At 10 image

If we told you Facebook was 10 years old today, would you believe us? It seems unbelievable, but it’s true - Facebook is 10 today! The company that has so often been referred to as the new kid on the block has developed fast, and this milestone firmly places it into the realms of a mature company by Silicon Valley standards.

Engage 2014 New York by Socialbakers