Articles in "Facebook Research"

Facebook vs. Twitter – which brands are leading these social networks’ scenes?

Facebook vs. Twitter – which brands are leading these social networks’ scenes? image

Socialbakers is your resource of statistics covering the biggest social networks: Facebook, Twitter, LinkedIn and Google+. Certainly, both Facebook and Twitter have impact on your brand’s success in terms of engagement and overall attention, which fans devote to the brand. Socialbakers monitoring expertise now brings you in one place the overview of top Facebook brands and Twitter accounts and provides inside about the performance of the same brands on these two social networks.

How does your Fan Count relate to your actual Fan Engagement?

How does your Fan Count relate to your actual Fan Engagement? image

There is long held belief that the success of the Facebook page is measured through the number of fans. According to research done among Facebook brand page owners, fans are still considered as measurement of success. At Socialbakers, we were successful in educating our clients that now understand what is more important. Engagement Rate.

Do Top Facebook Brands Top Twitter as Well?

Do Top Facebook Brands Top Twitter as Well? image

Socialbakers is your resource of informative marketing articles based on the social media statistical data. If you are owner of one of these branded pages or if they fall in the area of your industry benchmark, take a look at this interesting distinction, which in easy numbers outlays the difference between these two social influencers.