Articles in "Socially Devoted"

Add Some LOL to Your Social Customer Care

Add Some LOL to Your Social Customer Care image

Every social media manager knows that feeling when it seems the best solution to a customer complaint is to take a coffee break and forget about the issue. Unfortunately for those who prefer to keep their jobs, this is not an option. Many brands are still not exactly sure how to train their staff to handle crises, and so a new fad has emerged in social customer care: humor.

Engage 2014 New York by Socialbakers