Brands with 100% Response Rates respond to each and every question they receive on their Facebook wall. Sounds like an impossible task? These companies will prove you wrong!
Since we first launched Socially Devoted, brands have really upped their games, increasing the responses to customer questions through social media platforms. We wondered why some brands still have closed walls.
We’ve talked about how important it is for brands to be Socially Devoted. Well, some brands have taken the challenge and amped up their social media customer care!
With social media platforms continually expanding, the conversation is shifting from traditional customer care channels to Twitter and Facebook. But are brands coping with the high volume of inquiries and questions? And which platform are brands more likely to respond on?
When we introduced Socially Devoted as an industry standard of social media customer care, we knew we had to challenge brands to respond to their fans and do so as quickly as possible.
Since we launched Socially Devoted as an industry standard of social media customer care, we have been pleased to see brands making an extra effort to improve their Response Rates and Response Times – especially on Facebook.
We are excited to announce that we have the Socially Devoted results for Q4! Socially Devoted, created by Socialbakers, is an industry standard that measures brands’ interactions with their fans.
We are pleased to announce our Q4 Socially Devoted results!
In today’s social media world, most brands are aware that it’s as important to respond to their customers online, as it is offline. Social media is now considered to be a legitimate customer relationship channel, and besides that, let’s remember the obvious - it’s public. We took a look at the mobile phone manufacturer industry, where customer care is paramount, and measured brands in terms of how Socially Devoted they are on Facebook during Q3.
19 500 flights had to be cancelled and 2 million travelers were affected due to hurricane Sandy. Did airlines handle their social customer care or did they get hit by turbulence?