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Latest Stories in our Social Media Newsroom

Add Some LOL to Your Social Customer Care image

Add Some LOL to Your Social Customer…

Every social media manager knows that feeling when it seems the best solution to a customer complaint is to take a coffee break and forget about the issue. Unfortunately for those who prefer to keep their jobs, this is not an option. Many brands are still not exactly sure how to train their staff to handle crises, and so a new fad has emerged in social customer care: humor.

Social Customer Care
Engage London 2014: Our Biggest Social Media Event Ever image

Engage London 2014: Our Biggest Social…

An event unparalleled anywhere in the marketing world, Engage is where the finest practitioners come together on one stage. Whether you’re a seasoned social pro or just getting started – anywhere you sit in your company – you’ll engage the innovators, discover the trends, and learn the tools that will transform your social strategy for years to come. Below, have a look at what each session has in store.

Why Brands Need to Monitor Social Media 24/7 image

Why Brands Need to Monitor Social Media…

For brands, a social media presence is a necessity these days. From providing services to selling merchandise to connecting customers across platforms, social media has become an indispensable part of the modern business landscape. For customers, this also means that brands seem available to answer urgent demands or questions at all times.

Social Customer Care
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