Socialbakers has once again served up some tasty statistics! In our recent survey, we found that brands are spending big on Facebook’s social ads. Content promotion and ad spend overall is expected to increase. We take a look at the numbers and share our insights!
Brands are as ubiquitous as people on Facebook these days. Anyone regularly logged into the social network can tell you that social advertising is alive and well. But what has drawn brands from every industry--from aerospace to fashion--to engage the Facebook population?
Are Facebook Page Admins usually men or women? Who manages more Pages and who can handle more fans? Are page admins usually older or younger than 30 years old? Find out in this insightful infographic!
Promoted posts on the Facebook news feed means brands have more control of their social advertising. But being able to boost content does not necessarily reach more fans. Find out why quality content and ad optimization are now more important than ever.
We took a look at brand Pages to see whether having an open or closed wall affects Engagement Rates and found some interesting results!
Socialbakers Stacks Up the G20 Leaders' Engagement on Facebook
As we are approaching the federal elections in Australia, the tension is building up on Facebook. Check out how the strongest candidates measure up in our infographic!
Last week Socialbakers conducted a huge survey to find out how brands all over the world manage their social media. We’ll be releasing exclusive results to the brands that took part, but in the meantime here’s just a small taste of the information we found…
Are your fans communicating with each other? We took a look at the volume of fan-to-fan interactions on brands’ Facebook Pages to assess the strength of their communities and see if they are truly social, or just communicating with the brands themselves.
Fashion trends and consumer behavior impact the market, and so do trends on Facebook. Check out Socialbakers’ stats on when Page admins tend to post content and run campaigns, and how users are responding to these social trends.