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Latest Stories in our Social Media Newsroom

The State of Social Advertising 2014 image

The State of Social Advertising 2014

Socialbakers surveyed over 500 marketing professionals, spanning 82 countries and 20 industries to better understand where social media is heading in 2014. The State of Social Marketing, Part One, concerned the priorities and practices of marketers. Part Two defines the state of social media advertising, from how Fortune 500 companies operate with no social advertising budget to why Twitter struggles to attract advertisers.

4 Easy Steps to Build a Social Command Center image

4 Easy Steps to Build a Social Command…

Social media command centers. Sure, they are cool, trendy, and can prove incredibly useful. But to most marketers, two other adjectives also come to mind: difficult and expensive. With so much technology linked together, it must require a huge investment of time and money. Right? That’s what you’d think. But it’s not true. With our method and insights, building a social media command center is so much easier than you think! We will show you the 4 steps to establish your own center, and some more insight into how we built one from start to finish in only 9 days.

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