Socialbakers Blog

Media Pages on Facebook – Unexpected Strategy for Higher Engagement

Media Pages on Facebook – Unexpected Strategy for Higher Engagement image

Socialbakers.com is the leading platform for social media analytics. As the only platform of this scale, our solution offers access to all publicly available data on Facebook, including countries, brands, media, places, and apps. Specifically, our branded product, Engagement Analytics PRO, monitors all Facebook pages, brands and media, and measures their performance over time.

10 Tips for an Effective Facebook Page

10 Tips for an Effective Facebook Page image

We recently shared these tips with you and decided to share again based on the positive feedback received to date. As many of you know, we recently announced our acquisition of Social RSS, the top RSS reader on Facebook, we wanted to welcome them and include a post that shares how you can leverage them for an effective Facebook page.

Google+ Launches Pages for Brands and Businesses to Connect with their Customers - Competition for Facebook?

Google+ Launches Pages for Brands and Businesses to Connect with their Customers - Competition for Facebook? image

Earlier today, Google+ announced that they now have Pages. This long awaited feature allows companies and brands to engage directly with their consumers. What’s also nice is that these pages can now be added into circles simply with a web search. Another interesting move by Google is that there will be no ads on their Pages. These recent developments that are super exciting to us. For the first time, companies and brands can tap into the customer voice very quickly, in real-time and realize the power of information is remarkable.

Facebook vs. Twitter – which brands are leading these social networks’ scenes?

Facebook vs. Twitter – which brands are leading these social networks’ scenes? image

Socialbakers is your resource of statistics covering the biggest social networks: Facebook, Twitter, LinkedIn and Google+. Certainly, both Facebook and Twitter have impact on your brand’s success in terms of engagement and overall attention, which fans devote to the brand. Socialbakers monitoring expertise now brings you in one place the overview of top Facebook brands and Twitter accounts and provides inside about the performance of the same brands on these two social networks.

How does your Fan Count relate to your actual Fan Engagement?

How does your Fan Count relate to your actual Fan Engagement? image

There is long held belief that the success of the Facebook page is measured through the number of fans. According to research done among Facebook brand page owners, fans are still considered as measurement of success. At Socialbakers, we were successful in educating our clients that now understand what is more important. Engagement Rate.

Top Social Games Apps on Facebook

Top Social Games Apps on Facebook image

Social games are hot topic and huge market given that more than 68.7 million US games will be playing by 2012, representing almost 30% growth since the gaming boom in 2010. Socialbakers offers analytics on Facebook Apps; we bring the performance overview of the most successful ones.