Brazil Facebook Statistics

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  • Facebook monitoring helps to improve your business and social media marketing strategy in every country. Currently, there are 47011060 Facebook users in the Brazil, which makes it #2 in the ranking of all Facebook statistics by Country.

    Also, feel free to try our professional social media monitoring tool Engagement Analytics – monitor the situation on the market, track and analyze your fans' engagement on your Facebook page, identify key influencers, response rates, and much more. Easily generate the data, compare them with your competitors or with the top brands in your field.

    Brazil General info

    Total Facebook Users:47011060
    Position in the list:2.
    Penetration of population:23.38%
    Penetration of online population61.90%
    Average CPC:$0.25
    Average CPM:$0.08

    Users & Demography for the Brazil

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    Our social networking statistics show that Facebook penetration in Brazil is 23.38% compared to the country's population and 61.90% in relation to number of Internet users. The total number of FB users in Brazil is reaching 47011060 and grew by more than 16557800 in the last 6 months.

    Comparing these nearest countries by penetration of Facebook users shows that Brazil has 0.38% higher FB penetration than Guam and 0.02% lower FB penetration than Jamaica.

    TOP places in Brazil

    User age distribution on Facebook in Brazil

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    Brazil Facebook demographics is other social media statistics we monitor. The largest age group is currently 18 - 24 with total of 15 043 539 users, followed by the users in the age of 25 - 34.

    Male/Female User Ratio on Facebook in Brazil

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    There are 46% male users and 54% female users in Brazil, compared to 45% and 55% in United States and 73% and 27% in India .

    On the graph below you can see that the biggest gain in the last 3 months was recorded by the age group of 18 - 24.

    Age Growth on Facebook in Brazil

    Suggested ad prices by FB Ads Tool in Brazil