New Zealand Facebook Statistics

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  • Facebook monitoring helps to improve your business and social media marketing strategy in every country. Currently, there are 2165500 Facebook users in the New Zealand, which makes it #58 in the ranking of all Facebook statistics by Country.

    Also, feel free to try our professional social media monitoring tool Engagement Analytics – monitor the situation on the market, track and analyze your fans' engagement on your Facebook page, identify key influencers, response rates, and much more. Easily generate the data, compare them with your competitors or with the top brands in your field.

    New Zealand General info

    Total Facebook Users:2165500
    Position in the list:58.
    Penetration of population:51.40%
    Penetration of online population64.45%
    Average CPC:$0.86
    Average CPM:$0.20

    Users & Demography for the New Zealand

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    Our social networking statistics show that Facebook penetration in New Zealand is 51.40% compared to the country's population and 64.45% in relation to number of Internet users. The total number of FB users in New Zealand is reaching 2165500 and grew by more than 84560 in the last 6 months.

    Comparing these nearest countries by penetration of Facebook users shows that New Zealand has 0.05% higher FB penetration than Sweden and 0.08% lower FB penetration than Australia.

    TOP places in New Zealand

    User age distribution on Facebook in New Zealand

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    New Zealand Facebook demographics is other social media statistics we monitor. The largest age group is currently 18 - 24 with total of 519 720 users, followed by the users in the age of 25 - 34.

    Male/Female User Ratio on Facebook in New Zealand

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    There are 45% male users and 55% female users in New Zealand, compared to 58% and 42% in Jordan and 47% and 53% in Finland .

    On the graph below you can see that the biggest gain in the last 3 months was recorded by the age group of 45 - 54.

    Age Growth on Facebook in New Zealand

    Suggested ad prices by FB Ads Tool in New Zealand