November 2012 Social Media Report: Facebook Pages in Brazil

Facebook Pages in Brazil

Brazil flag

Socialbakers social media report

November 2012

Premium Sectionfor Logged Users

  • Top Industries
  • Fans & Posting Averages
  • Key Benchmarks

Top 10 Facebook Brands by Number of Local Fans

    Fans Local Fans NEW
1 Guaraná Antarctica Guaraná Antarctica 9 532 024
2 Skol Skol 9 141 726
3 L'Oréal Paris Brasil L'Oréal Paris Brasil 5 237 695
4 HotelUrbano.com HotelUrbano.com 5 110 354
5 Lacta Oficial Lacta Oficial 4 802 115
6 Bis Bis 3 958 021
7 Itaú Itaú 3 529 852
8 Halls Brasil Halls Brasil 3 410 277
9 Cerveja Bohemia Cerveja Bohemia 3 386 609
10 Trident Trident 3 071 739

Check out Who’s on Top on Facebook

Top 9 Facebook Media by Number of Local Fans

    Fans Local Fans NEW
1 Multishow Multishow 5 050 608 N/A
2 Esporte Interativo Esporte Interativo 4 913 051 N/A
3 Telecine Telecine 3 469 638 N/A
4 SporTV SporTV 3 274 081 N/A
5 Terra Terra 2 804 819 N/A
6 Mundo ESPN Mundo ESPN 1 940 789 N/A
7 Canal GNT Canal GNT 1 785 337 N/A
8 UOL UOL 1 669 966 N/A
9 CQC na Band CQC na Band 1 613 355 N/A

Check out Who’s on Top on Facebook

Top 5 Facebook Brands
by Post Engagement Rate

Average Post Engagement Rate 0.16 %

    Monthly Change in Engagement Rate Engagement Rate
1 Danone Baby Brasil Danone Baby Brasil 0 % 8.15 %
2 ClickDoe ClickDoe 53 % 3.32 %
3 Grande Hotel Senac Grande Hotel Senac 47 % 3.00 %
4 Equilíbrio - Total Alimentos Equilíbrio - Total Alimentos 173 % 2.89 %
5 Frontline Brasil Frontline Brasil 35 % 2.25 %

Analyze & Enhance Your Facebook Performance

Top 5 Socially Devoted
Facebook Brands

Average Response Rate 37 %

    Response Time Response Rate Answered minus unanswered questions
1 SKY Brasil SKY Brasil 51 Min 89 % 832
2 Privalia Privalia 243 Min 83 % 311
3 TAM Airlines TAM Airlines 190 Min 90 % 303
4 Peixe Urbano Peixe Urbano 158 Min 83 % 277
5 Bradesco Bradesco 40 Min 81 % 229

BrahmaSeleção shared a photo
26th November, 2012 BrahmaSeleção

MUNDIAL DE CLUBES! Quem leva a melhor nesse confronto? Chelsea ou Corinthians? CURTA ou COMPARTILHE!

most engaging photo

Most Popular Post

  • 102k Total Interactions
  • 8858 Comments
  • 028k Shares

Skol shared a photo
11th November, 2012 Skol

A gente tá louco pra te ver :*

most engaging photo

Most Popular Post

  • 092k Total Interactions
  • 1671 Comments
  • 049k Shares

BrahmaFla shared a photo
12th November, 2012 BrahmaFla

MAIOR DO MUNDO! Olhem aí os atores Vin Diesel e Dwayne Johnson com o MANTO SAGRADO! Essa camisa cai bem em todas as pessoas, é nítido o prazer que todos tem em vesti-la. Quem tem orgulho do Flamengo, CURTE AÍ! Rafael França/FlaImagem.

most engaging photo

Most Popular Post

  • 088k Total Interactions
  • 3712 Comments
  • 036k Shares

REGIONAL REPORT DETAILS

Data Range: 1st November, 2012 to 30th November, 2012

Local Fans: The number of local fans from the Page's overall fan base.

Engagement Rate: Calculated as the average number of likes, comments and shares per post on a given day, divided by the total number of Fans for the page. It reflects the percentage of your Fan base that interacts on average with your post.

Response Time: The average time that it takes for the company to respond the user wall posts.

Response Rate: The percentage of user wall posts that get responded by the company.

Interested in advanced demographics & top content?
See more in Analytics PRO

Older Reports

Engage 2014 New York by Socialbakers