October 2012 Social Media Report: Facebook Pages in France

Facebook Pages in France

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Socialbakers social media report

October 2012

Premium Sectionfor Logged Users

  • Top Industries
  • Fans & Posting Averages
  • Key Benchmarks

Top 10 Facebook Brands by Number of Local Fans

    Fans Local Fans NEW
1 Oasis Be Fruit Oasis Be Fruit 2 750 000
2 Milka Milka 2 092 000
3 M&M's France M&M's France 2 066 000
4 Disneyland® Paris Disneyland® Paris 1 929 000
5 Danette Danette 1 430 000
6 Dragibus Dragibus 1 377 000
7 Chupa Chups France Chupa Chups France 1 347 000
8 Nike Football France Nike Football France 1 251 000
9 Samsung France Samsung France 1 158 000
10 TAGADA TAGADA 1 092 000

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Top 10 Facebook Media by Number of Local Fans

    Fans Local Fans NEW
1 NRJ NRJ 1 675 000 N/A
2 Eurosport Eurosport 1 582 000 N/A
3 FUN RADIO FUN RADIO 1 372 000 N/A
4 Cauet sur NRJ Cauet sur NRJ 1 305 000 N/A
5 Skyrock Skyrock 1 135 000 N/A
6 TF1 TF1 1 101 000 N/A
7 M6 M6 1 005 000 N/A
8 Rap FrançaiS Rap FrançaiS 930 000 N/A
9 FRANCE 24 FRANCE 24 881 000 N/A
10 Dr. House France Dr. House France 840 000 N/A

Check out Who’s on Top on Facebook

Top 5 Facebook Brands
by Post Engagement Rate

Average Post Engagement Rate 0.30 %

    Monthly Change in Engagement Rate Engagement Rate
1 Ladurée Ladurée N/A 4.85 %
2 J'aime les animaux par Canaillou J'aime les animaux par Canaillou N/A 3.97 %
3 Tahiti Tourisme France Tahiti Tourisme France N/A 3.57 %
4 Ultramarina Ultramarina N/A 2.98 %
5 Visit Norway – La Norvège Visit Norway – La Norvège N/A 2.91 %

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Top 5 Socially Devoted
Facebook Brands

Average Response Rate 0 %

    Response Time Response Rate Answered minus unanswered questions
1 Air France Air France 288 Min 87 % 398
2 Orange Orange 206 Min 75 % 245
3 Samsung Mobile France Samsung Mobile France 197 Min 76 % 99
4 Voyages-sncf.com Voyages-sncf.com 133 Min 82 % 92
5 Samsung France Samsung France 726 Min 77 % 72

REGIONAL REPORT DETAILS

Data Range: 1st October, 2012 to 31st October, 2012

Local Fans: The number of local fans from the Page's overall fan base.

Engagement Rate: Calculated as the average number of likes, comments and shares per post on a given day, divided by the total number of Fans for the page. It reflects the percentage of your Fan base that interacts on average with your post.

Response Time: The average time that it takes for the company to respond the user wall posts.

Response Rate: The percentage of user wall posts that get responded by the company.

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