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March 2013 Social Marketing Report: Brazil

Regional Social Marketing Report

Brazil

March 2013

Facebook General Statistics

Top 5 Facebook Brands by Post Engagement Rate

Top Facebook Posts

  • 1
    BrahmaTimão

    BrahmaTimão

    shared photo

    2nd March, 2013

    ARTILHEIRO! Vamos ajudar o GUERRERO! Ele quer 100 mil …

    most engaging photo
    • Total Interactions80 351

      • 73 064

      • Comments2 757

      • Shares4 530

    • 6.23 %

  • 2
    BrahmaTimão

    BrahmaTimão

    shared photo

    31st March, 2013

    CORINTHIANS 2 x 1 São Paulo Só CURTE quem está FELIZ com o…

    most engaging photo
    • Total Interactions75 501

      • 59 190

      • Comments3 107

      • Shares13 204

    • 5.78 %

  • 3
    BrahmaSeleção

    BrahmaSeleção

    shared photo

    10th March, 2013

    PELÉ X MARADONA! Para os argentinos, Maradona foi melhor. Mas…

    most engaging photo
    • Total Interactions75 305

      • 68 460

      • Comments4 131

      • Shares2 714

    • 2.16 %

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Data Range: 1st March, 2013 to 31st March, 2013

Copyright Socialbakers, www.socialbakers.com © 2013

Brazil Social Media Report Archive

Glossary & Metrics Overview

  • Interactions

    The sum of replies, retweets and mentions.

  • Response
    Rate

    The percentage of user wall posts that get responded by the company.

  • Response
    Time

    The average time that it takes for the company to respond the user wall posts.

  • Local Fans

    The number of local fans from the Page's overall fan base.

  • Calculated as the average number of likes, comments and shares per post on a given day, divided by the total number of Fans for the page. It reflects the percentage of your Fan base that interacts on average with your post. For the purposes of this report we included in this metric only pages with more than 100,000 fans.