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November 2012 Social Marketing Report: France

Regional Social Marketing Report


November 2012

Facebook General Statistics

Top 5 Facebook Brands by Post Engagement Rate

Top 5 Socially Devoted Facebook Brands

Response Time Response Time 251 min
Response Rate Response Rate 85 %
AMUQ 364
Response Time 171 min
Response Rate 87 %
AMUQ 333
Response Time 546 min
Response Rate 81 %
AMUQ 143
Response Time 473 min
Response Rate 85 %
AMUQ 105
Response Time 173 min
Response Rate 93 %

Top Facebook Posts

  • 1
    Pampers France

    Pampers France

    shared photo

    1st November, 2012

    Continuons à faire reculer le tétanos du nourrisson. 1 Like ou 1…

    most engaging photo
    • Total Interactions70 000

      • 61 000

      • Comments730

      • Shares7 759

    • 41 %

  • 2
  • 3

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Data Range: 1st November, 2012 to 30th November, 2012

Copyright Socialbakers, www.socialbakers.com © 2012

France Social Media Report Archive

Glossary & Metrics Overview

  • Interactions

    The sum of replies, retweets and mentions.

  • Response

    The percentage of user wall posts that get responded by the company.

  • Response

    The average time that it takes for the company to respond the user wall posts.

  • Local Fans

    The number of local fans from the Page's overall fan base.

  • Calculated as the average number of likes, comments and shares per post on a given day, divided by the total number of Fans for the page. It reflects the percentage of your Fan base that interacts on average with your post. For the purposes of this report we included in this metric only pages with more than 100,000 fans.

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