In order to use the Ads analytics/reporting within Socialbakers Analytics or Ads management within Builder suite
(“Ads”) and obtain the requested service, you must adhere to these terms governing the use of Ads provided by
Socialbakers a.s., a company duly incorporated under the Czech law with its registered office in Pilsen, Pod
Všemi svatými 427/17, Severní Předměstí, postal code, 301 00, Czech Republic, ID no.290 98 271, registered in
the Companies Register of the Regional Court in Pilsen, file no. B 1627 (“Socialbakers” or “we”). Ads is an
analysis & management tool enabling you to promote your advertising and content on Facebook or other social
network (hereinafter each the “social network” or jointly as the “social networks”) and manage such promoted
In order to use the Ads you will need to log into your user account used for logging into Analytics or Builder
(“Socialbakers Account”), for which you are solely responsible and liable. The Service will only be accessible
through Socialbakers Account.
These terms (the “Ads Terms”) supplement the general Terms and Conditions (“Universal Terms”) that govern the use
of Socialbakers Services (as defined therein). The use of Ads is governed by the Universal Terms and these Ads
Terms (the Ads Terms constitute Specific Terms as defined in the Universal Terms), as well any other terms (e.g.
Socialbakers’ website. If you are an individual user who uses the Service on behalf of a business or other
organization, that business or organization also accepts these Ads Terms; both you and your organization are
bound by these Ads Terms. The customer organization is responsible for ensuring that its users are acquainted
with these Ads Terms and accept and abide by them.
BY GRANTING A SPECIFIC PERMISSION REQUIRED BY THE RESPECTIVE SOCIAL NETWORK, OR BY USING THE SERVICE, YOU
ACKNOWLEDGE THAT YOU HAVE REVIEWED AND ACCEPT TO BE BOUND BY THESE ADS TERMS AND ARE AUTHORIZED TO ACT ON BEHALF
OF, AND BIND TO THIS POLICY, THE OWNER OF THE SERVICE ACCOUNT.
Before you use Ads for the first time, we will specifically ask you for the permissions that will allow
Socialbakers to access necessary data pro provide the Ads functionality (e.g. Facebook ads_manage permission).
You shall comply with any rules, policies, terms and conditions set out by the social networks (in particular https://www.facebook.com/policies/ads/).
Socialbakers will use and process all data collected in compliance with the rules applicable to all other data
under the Universal Terms these Ads Terms and any other document containing privacy rules, and in compliance
with the relevant social network data collection and use policies, platform policies and advertising
ADS PAYMENT POLICY
Description. The purpose of this section is to inform you about the payment and billing
processes Socialbakers uses in order to secure and manage payments made in relation to Ads functionality. The
Ads functionality is provided for consideration and is not included by default in the fees you pay or have paid
for your Analytics or Builder subscription. You may choose to pay for the Ads functionality either with your
credit or debit card, via PayPal or via invoice (if you have purchased the Analytics or Builder subscription
based on an invoice). The amount of the fee for the Ads functionality can be found in your Services interface or
you can get a quote from your dedicated Account Manager.
Payments to social networks. To be able to effectively manage your ads, you will also have to
top up your ads account within Facebook or other social network. Each time you decide to take an action through
the Ads, the Services interface will inform you about the amount that will be debited from your corresponding
social network account. You are solely responsible for maintaining your social network account and Socialbakers
cannot be held liable if the Ads functionality does not work properly due to insufficient funds on your social
network account or due to other issues concerning your social network account.
Payments for Ads.
- If you pay with your credit or debit card or via PayPal, you may choose to pay for the Ads functionality on
a monthly basis. In such case, you may terminate the use of Ads functionality at any time and cease to pay
the Ads fees for the upcoming months. If you decide to cancel the Ads subscription, Socialbakers’ only
obligation is to remove any future payment obligations. No refunds, whether partial or full, will be
PROVIDED to you by Socialbakers.
- If you have prepaid the Services for a longer period of time (e.g. if you have purchased the Services based
on an invoice), you may also be able to pay for the Ads functionality for such longer time in which case the
fee to be paid will be calculated on your spend within Ads. You are not entitled to any refund of the fees
for the unused Services, unless your Analytics of Builder subscription is terminated for one of the reasons
set out in the Universal Terms under which you are entitled to a refund of a prorated portion of the fees
corresponding to the unused part of the Services.
- Socialbakers reserves the right to change the offered pricing plans at any time. For configuration of your
unique pricing program, you can contact Socialbakers to agree on the specifications of such individual
Payment processing. If you pay with your credit or debit card, Socialbakers uses an external
provider, Recurly, Inc. (www.recurly.com), to process
payment and billing information. Please note that Socialbakers is not responsible or liable for any other
entities than itself and, in particular, is not responsible for the availability of any external sites or
resources. Credit card information as well as all related information are received and stored exclusively by