Which top tennis player gained the most mentions on Twitter? Did your country create the most buzz around the championship? To find out the answers and more, check out our infographic dedicated to the Wimbledon craze!
There was collective disbelief, shock, and awe as Great Britain toasted their first home champion since the long-trouser-wearing Fred Perry 77 years ago. The major success of Andy Murray, referred to as the first British man to win Wimbledon in shorts, was intensively shared via social media. The official Wimbledon Twitter account provided its followers with regular updates and the number of mentions about this account went through the roof. The profile acquired 135 820 followers and was mentioned 411 348 times during the championship (June 24th – July 7th).
It’s no wonder that United Kingdom, the home of Wimbledon, became the most active to tweet about the matches, the players, and the overall atmosphere from the courts. Almost 70K tweets were posted in response to the fact that a British player finally got his hands on the trophy after eight decades!
French player Marion Bartoli dominated the women´s singles and ended her long wait for a major crown. For the most mentioned players, the most engaging tweets, and the Wimbledon buzz map, check out the infographic!
Tip: Find out what's trending on Twitter and how your brand is perceived by followers with our Listening tool!
Do You Know Your Numbers
Discover your performance versus your competition on Social Media
You May Also Like
Photos get the Most Engagement on Twitter
Now that every one of the roughly 500,000,000,000 Tweets ever published will be searchable, we wanted to examine a representative sample of 1 million branded Tweets to see what they would look like, and how they engage Followers.
Facebook Live and Periscope: Live Streaming by…
What has the introduction of Facebook Live meant for Twitter’s Periscope? We looked at 500 of the largest profiles from three categories (companies, celebrities, and media) across Facebook and Twitter to see what the data says about how marketers are using these live streaming tools.