Social media report for Facebook page statistics for Turkey, July 2011
Socialbakers.com presents targeted stats for local countries with advanced data issued once a month.
This report is has been generated using our branded product, Socialbakers Engagement Analytics. Please visit our website for more information about our products. http://analytics.socialbakers.com
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The number of users on Facebook in Turkey reached the number of 29 951 960, an increase of al-most three hundred thousand users, which is positioning the country on the great 4th place globally. The country Facebook penetration, which measures number of country users relevant to the country population is 38.50% for the month of July 2011.
Socialbakers is currently listing 623 pages in Turkey, covering 20 industries including automotive, finance, education, FMCG, telecom, just to name a few.
From these brands, pages which were able to attract the most of the fans in terms of the posted con-tent were Sprite Kafasi, Hasbro Oyun Kulubu and followed by Antu.com. In this report, we are showing the top 20 brands organized by important metric: Engagement Rate (ER). ER is percen-tage, which represents average number of total interactions to the pages posts divided by the num-ber of fans in the last 30 days.
Regarding the Wall activity of Pages, we use metric Wall Activity Index, which compares the number of user wall posts divided by the total number of fans. For the brand page owner, this is an important Index, which rank the pages according to the base of the most active fans.
Based on this Index, the most active brands on Facebook in Turkey in July were Hangi Universite, Hasbro Oyun Kulubu and Trendyol.
In the periodical monthly local country reports, you will be able to see the ranking of the Facebook pages with the biggest number of fans in Turkey, monitor their growth, and also see, how they are doing in terms of the important metrics described above, the Engagement Rage and the Wall Activi-ty Index.
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