Your ads are about to get more efficient, less costly, and more precise. See how Ad Analytics is changing the way you’ll make tomorrow’s ads.
It’s a big, bad social world out there, and sometimes it can be difficult to keep up with your ads. Some key questions to ask yourself if you are not using an ad management tool are:
Only by using independent ad management and optimization tools can you answer questions like these. Luckily, Socialbakers Ad Analytics is an industry-leading solution right up marketers’ alleys – and that solution just got much, much better.
Campaign structure used to be a two-part process. It left ads to be defined in terms of their creative components, target audiences, and bidding. Campaigns were defined as groups of ads, controlled under a single budget. Now, the Ad Set category in Ad Analytics allows you to create different ads for different audiences, yet still pursue the same overriding objective.
From campaigns for Clicks to Website to Page Installs and Event Responses, your ad efficiency will never be the same!
Within the new campaign structure, brands can now microtarget ads based on:
Breaking changes on Facebook completely alter the way that ads can target on that network. Ad Analytics is right there with it, making sure that you can attain the best possible ROI on every ad across multiple campaigns.
But that isn’t all it does. With automatic budget management, ad optimization that makes sure your creative outputs get featured in the spots that best suit them, and a bottom-line function that makes sure only your best-performing ads stay running (and your budget trim), Ad Analytics is the ideal solution for smart marketers.