Who do you follow on social media for marketing advice? Chances are there might be a shortage of women on that list. We’re shining the spotlight on influential women in marketing who are killing it. Find out which female leaders you should be following for expert advice, updates, and more!
Sarah O’Grady has been working in the digital landscape for more than 15 years. She got her start as a copywriter and worked her way up to Head of Global Social Strategy at Lenovo where she currently works. She specializes in all things social media and content marketing. She is an avid Tweeter and regularly posts about her values and professional journey.
Tyrona Heath has worked for some of the biggest names in the tech industry from Google to IBM. She currently works at LinkedIn where she specializes in scaling education on marketing solutions to empower customers. She has contributed to several publications and has even authored her own book, “ “Marketer’s of Tomorrow: A Step by Step Toolkit for Inbound Marketing”.
Chances are if you’re a marketer you know and love SEMrush. Olga Andrienko started out at the Head of Social Media, eventually becoming the Head of Marketing in the company after three years. She has helped SEMrush become one of the strongest leaders in online marketing communities. You can catch Olga at renowned marketing conferences such as SMX, Pubcon, BrightonSEO.
Laura Miller has been where we can only dream of going. She worked closely with the former President of the United States Barack Obama where she oversaw their entire digital strategy. She has over 7 years of experience from building movements to managing campaigns around important issues. Today Laura is accompanying Michelle Obama on her book tour where she manages her social media accounts.
Hear what Laura Miller has to say about working at the White House in this exclusive interview.
Cindy Gallop knows the ins and outs of marketing. With years of experience behind her, Cindy currently consults with businesses who want to spice things up and create a recognizable brand. She not only instructs brands on marketing strategies but also is committed to helping companies promote and execute diversity initiatives. She is currently the founder and CEO of her company MakeLoveNotPorn, a crowdsourcing website dedicated to sex education and discussions and IfWeRantheWorld, an enterprise software solution that helps businesses turn good intentions into actions.
Susan Wojcicki is a big name in the tech industry and was even named one of Time’s most influential women in 2015. She was involved during Google’s garage days and became the first marketing manager of the now billion dollar company in 1999. After growing within Google, she ventured onto YouTube when it was just a startup and has since become CEO of the company.
Anne Lewnes is responsible for Adobe’s global marketing initiatives from branding to social media and field marketing. In addition to her marketing, Lewnes also manages Adobe’s employee communications and corporate responsibility efforts. Forbes has named her one of the most influential CMOs and Business Insider named her one of the most innovative.