Case Study: 2012 Cricket World Cup on Facebook

The 2012 Cricket World Cup took place in Sri Lanka from September 18 through October 7. The finals were held on October 7 between West Indies and Sri Lanka. The tournament champions were West Indies leaving Sri Lanka in second place. During the event, Socialbakers monitored the cricket teams’ performance both on the field and Facebook (Official Facebook Pages only).

Case Study: 2012 Cricket World Cup on Facebook

Staff Writer

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