Beauty on Social Media: Industry Insights and Benchmarks

Beauty on Social Media: Industry Insights and Benchmarks

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This report looks at the Beauty industry on Facebook, Instagram and Twitter, charting the quarter-to-quarter changes in a number of key performance metrics and identifying platform insights between Q3 2016 and Q2 2016.

Socialbakers analysts have identified the three major changes that every beauty industry professional needs to keep an eye on for their region in Insights by Region (North America; Latin America; Brazil; Europe, the Middle East, and Africa; Japan & Asia Pacific; Australia and New Zealand), while the Benchmarks, Top Content and Social Customer Care chapters provide context for your social media performance, as well as inspiration for creating even better content from your industry’s top performers.

In this report you will learn:

  • Three major developments in each region for the Beauty industry
  • The latest Beauty industry-wide benchmarks for important metrics on Facebook, Instagram and Twitter to give context to your performance in the previous quarter and help you set expectations for the next quarter
  • Inspiration for creating great content through the analysis of each industry’s top performers

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