How to Create a Revenue-Driving Black Friday Strategy on Social Media

How to Create a Revenue-Driving Black Friday Strategy on Social Media

Download Now

In this study, we look closely at customer care metrics and posting strategies from the lead-up to and aftermath of Black Friday, and see how certain smarter social marketing techniques can help drive revenue for retail brands.

You’ll find:

  • How customer care demand rose in the days leading up to Black Friday and how brands handled (or didn’t handle) the heightened demand
  • The growth of Black Friday mentions across Twitter and Instagram
  • Which brands were most popular over time
  • The change in Post-boosting strategies leading up to, and during, Black Friday

Get Started With Socialbakers

See how the Socialbakers platform will help your business succeed on social media. Our experts will provide you with a personalized walkthrough tailored to your business objectives.