How to Respond to Negative Comments on Social Media image

How to Respond to Negative Comments on…

Social media is a universe of trends — and you DON’T want your company to trend negatively. When customers begin to reach out on social media with complaints, it could mean major headaches in the future if you don’t have the processes in place to take care of problems expediently. Here are a few tips for interacting with customers who might not have the nicest things to say about your brand.

5 Stages for Effective Social Media Community Management image

5 Stages for Effective Social Media…

Community management is one of the most important activities for brands who rely on social media to contribute to their marketing and sales cycles. Often people confuse social media marketing with community management - but they are two distinct disciplines. We took a look at how you can improve your community management practices and why these tactics are necessary for customer retention and acquisition. 

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