Want to know which Facebook Pages are the most liked in the U.S.? Look no further. We've put together a complete list of the brands who are making the most out of their social media performance. See who's bringing in the most interactions and learn what it takes to have an engaging social media profile.
Ever wondered which topics are trending on social? Using Socialbakers data we've gone under the surface and retrieved numbers on hot social topics from avocados to furry friends. Find out what gets people talking - or posting!
How do you decide which content to promote? Do you rely on guesswork, promote on a schedule, or do you run a manual, time-consuming analysis of your previous posts' performance? What if you could always allocate promotion budget only to those posts with the biggest potential to achieve great reach and engagement while minimizing negative feedback?
We've all been there before. Hovering our cursor over the "Schedule" button wondering if the time we have selected is the right moment to publish. Unfortunately, our gut feelings aren't always accurate and can often cost us organic impressions and reach. Luckily, with the right tools you can put an end to your social media gambling habits and post with precision.
Facebook’s advertising platform has become crucial for digital marketers. It provides effective and narrow targeting, is successful for lead generation, ROI, and its pixel tracking enables you to directly measure your results. However, despite its versatility, often you find your efforts fail. We narrowed down 5 reasons why your Facebook Ads are not converting.
As a social media marketer, you have been doing your best to establish a strong social media presence for your company using platforms' native tools. However, you have soon discovered their limitations and learned that to keep delivering results you're going to need something more. See how a robust social media analytics tool can address those needs, like gaining competitive insights, discovering the optimal publishing time, choosing the right posts to promote, and more.
Halloween marks the start of major holiday marketing campaigns on social media, giving businesses the opportunity to get really creative in grabbing their fan’s attention. We unmasked some of the top-performing Halloween posts on Facebook to inspire your next holiday campaign.
Every company has different data needs in terms of what translates into success on social media. That’s why Socialbakers Solutions provides marketers with a fully customizable reporting experience to help you track beyond the page or post level. Get even deeper insights by grouping types of posts into sets using Labels and compare results, side by side.
Since the global roll-out earlier this year, Facebook Reactions have been gaining momentum across the platform with both audiences and content creators. Which are the most popular reactions with audiences and how are companies using them to maximum effect?
Airbnb actively engages with their audience by providing outstanding customer care and leveraging authentic user generated content. In our latest study, we looked at Airbnb's best social media practices across Facebook and Instagram to identify key lessons that will inspire marketers from any industry.
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