Lessons in Social Customer Care From The World’s Busiest Industry image

Lessons in Social Customer Care From The World’s Busiest Industry

Using exclusive Socialbakers data, we dove into 16 of the world’s largest Telecom brands’ social pages to break down how fast they respond to different kinds of posts and tweets - getting rare insight into social customer care in the industry that does it more and better than anyone else - and found lessons that can be applied by any brand in any industry.

Social Customer Care
Case Study: Telco in Latam image

Case Study: Telco in Latam

We’ve included in this study all Spanish-speaking countries in Central and South America. However, we’ve excluded Brasil as we would like to cover it in a seperate report. We focused mainly on fan growth, ability to engage fans into interacting with the brand and how the brands use Facebook pages as a customer care channel. In addition to the top-ranked brands, we took a closer look into operators from the Movistar and Claro networks. The data range for the study was December 1 – 31 2012.

Social Customer Care
Socialbakers recognized in Enterprise Social Media Suites based on user reviews Socialbakers recognized in Mid-Market Social Media Analytics based on user reviews

Enterprise, Mid-Market, and overall Leaders.
Best Return of Investment and Easiest Setup & Admin awards.
In the categories of Social Media Analytics, Management, and Monitoring.

G2 Crowd

Users love Socialbakers on G2 Crowd

Users Love Us Award

G2 Crowd

Market Leader

Market Leader

Featured Customers

5 of 5 Stars User Reviews

Top 20 Most Popular Social
Media Marketing Software