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How The Earth Hour Social Campaign Made a Real Impact image

How The Earth Hour Social Campaign Made a Real Impact

Social media is changing the world in many ways. One of them is by giving nonprofits the ability to reach more and more people. It provides a way for organizers to take local events and amplify their message online globally. Earth Hour, organized by World Wide Fund for Nature (WWF), is a great example of a local action going ‘viral’ and spreading across the globe.

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