The Crash Course For Virtual Events – Social Cast Ep. 18

The Crash Course For Virtual Events – Social Cast Ep. 18

In light of social distancing, many companies find themselves relying on virtual events to conduct meetings and host webinars. While the transition to working 100% remote may come naturally to some, many businesses are struggling with the newfound lack of engagement and communication. So, how can managers move events online and still maintain the same experience?

Unfortunately, the virtual environment is not entirely identical to a traditional event. Therefore, managers must reinvent the virtual formatting in order to create an equally valuable experience. For example, virtual events that are held via live streaming with an online host tend to attract greater traffic and maintain listeners for a longer period of time.

Additionally, audience engagement plays a crucial role in the results of virtual events. There are many tools managers can use to help drive higher participation. The implementation of audience quizzes, polling, or Q&A sessions are all great strategies to successfully bridge the gap between the speaker and audience. 

In this episode we speak with Juraj Holub, Head of Communications at Slido, about how to effectively host virtual events. Juraj has been helping event organizers with audience engagement for years and shares his experience with us. Slido is the ultimate Q&A and poling platform for company meetings and events.

Don’t miss out on these clever tips and tools on how to host productive virtual sessions and events.

How is COVID-19 Transforming Brand and User Behavior?

Key Takeaways:

  • The COVID-19 pandemic has created a surge in virtual events
  • What are the major challenges of online meetings?
  • How can we reinvent the virtual setting to be more engaging?
  • What role does engagement play in virtual sessions?
  • What is the difference between a virtual event and a webinar?
  • What are the benefits of an online host?
  • Will the remote event trend stick around after the pandemic?

About the Social Cast:

Socialbakers’ podcast series tackles some of the most challenging and interesting aspects of marketing. Our experts offer tips, hacks, and advice on almost any marketing subject you can think of.

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In our previous episode of Social Cast, we spoke with our very own Socialbakers expert, Christina Mann, on how she manages her remote team. Tune in for all Christina’s best tips and tricks on remote teams by listening to her episode, watching it or checking out our recent article on how to build a top-notch remote marketing team.

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