The Insider’s Guide to Twitter Marketing – Social Cast Ep. 12

The Insider’s Guide to Twitter Marketing – Social Cast Ep. 12

Twitter. It’s what’s happening. 

Whether it’s ground-breaking news stories or viral memes, users from around the world flock to this platform for their daily dose of microblogging. As marketers, we must realize that this makes Twitter a key setting for social media marketing. 

However, anyone who has a Twitter would know that the platform content presents itself quite differently than that of Instagram or Facebook. This requires a unique marketing strategy that is effective with the style in which content is consumed. 

Luckily, we had an amazing opportunity to speak with Fabiana Manfredi from Twitter to share with us the ultimate tips and tricks for being a successful brand on the platform. 

Tune in to get the rundown on what your business should, and should not, be doing to create an influential brand presence on Twitter.

Want to See Which Industries Dominate Twitter in Your Region?

Key discussion topics include:

  • How can brands maximize their presence on Twitter?
  • What are the unique characteristics of an effective Twitter marketing strategy?
  • Which brands on the platform should we be focusing on? 
  • What are some common Twitter mistakes companies should avoid?
  • What is the future of Twitter marketing?

About the Social Cast:

Socialbakers’ podcast series tackles some of the most challenging and interesting aspects of marketing. Our experts offer tips, hacks, and advice on almost any marketing subject you can think of.

You can subscribe to our podcast on the following platforms:

In the previous episode, we spoke to Socialbakers Senior VP of Marketing Omri Erel about how to use human psychology to help in marketing. You can listen to that episode, watch it, or check out a previous episode featuring Omri discussing the key challenges of paid media.

Stay tuned for new episodes! 

Marketing Specialist

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