From easy planning to smooth execution – how to keep everything organized
So you know you need to create some content to help tell people about your company or your newest feature, but what should you be saying? How much should your content change based on the platform? Should you use or agency or do the work in-house?
There’s a lot to consider, including a lot of ideas to sort through, and it can quickly feel overwhelming. Luckily, Socialbakers is here to walk you through the necessary steps and offer some advice on creating great content that achieves your goals.
Simply put, content strategy is your plan for taking an idea through all the necessary steps to getting it published.
There are four main pillars supporting an effective content strategy:
According to a study from Adobe, it takes 12 days for teams to bring a single piece of content to the market. Our Socialbakers experts breakdown each of these pillars and discuss all of the teams that get involved to bring an idea to reality.
Featuring Socialbakers experts:
As marketing experts, the team at Socialbakers loves sharing their knowledge and skills with the broader community. Whether or not you’re using the Socialbakers platform, our team will share actionable insights and answer questions that will help you become a smarter, more efficient marketer.
Be sure to check out our other webinars:
Understand your audience, create more effective content to engage and grow your customer base, and measure social media’s impact on your business goals.