Webinar: How to Direct a No Mess, No Stress Content Marketing Strategy

So you know you need to create some content to help tell people about your company or your newest feature, but what should you be saying? How much should your content change based on the platform? Should you use or agency or do the work in-house?

There’s a lot to consider, including a lot of ideas to sort through, and it can quickly feel overwhelming. Luckily, Socialbakers is here to walk you through the necessary steps and offer some advice on creating great content that achieves your goals.

What Is Content Strategy?

Simply put, content strategy is your plan for taking an idea through all the necessary steps to getting it published.

There are four main pillars supporting an effective content strategy:

1. Ideation
2. Creation
3. Scheduling
4. Execution

According to a study from Adobe, it takes 12 days for teams to bring a single piece of content to the market. Our Socialbakers experts breakdown each of these pillars and discuss all of the teams that get involved to bring an idea to reality.

Featuring Socialbakers experts:

• Mantas Ciuksys, Director of Content Marketing
• Monica Raszyk, Director of Product Marketing
• Jan Kucera, Product Manager

Key takeaways from this webinar:

• Easily find the best content ideas with a clear organization

• How to move great ideas into the creation stage

• How to make sure the best content goes out on time

About Socialbakers webinars

As marketing experts, the team at Socialbakers loves sharing their knowledge and skills with the broader community. Whether or not you’re using the Socialbakers platform, our team will share actionable insights and answer questions that will help you become a smarter, more efficient marketer.

Be sure to check out our other webinars:

• The Zen Guide for Remote Social Media Teams
• The Skyrocketing Demand for Content – How Can You Keep Up?
• How to Overcome the Real Challenges of Paid Advertising