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Social Media Reports

December 2020 Social Marketing Report Australia

Social Marketing Report

Australia

December 2020

Socialbakers

Check out the December 2020 social media report for Australia! It has key social media marketing information for anyone doing business in Australia. You can see Top Facebook brands like Nike, growth rates and this month's top social media content by NintendoAU !

Social Media Statistics for the top 20 brands in Australia

Average Response Rate

Response Rate / Relative Growth
  • 24 % /

  • 22 % /

Interaction types on Twitter

Likes
76 %
Retweets
15 %
Replies
10 %

Facebook stats for December 2020 in Australia

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Twitter stats for December 2020 in Australia

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Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

YouTube stats in December 2020 in Australia

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in December 2020

Top Australia YouTube Videos in December 2020

  • 1
    PAGE_NAME

    NintendoAU

    shared Video

    11th December, 2020

    Super Mario Memories – Natalie Tran

    What’s your favourite Super Mario game? Take a trip down memory…

    most engaging photo
    • Total Interactions4 639

      • 4 626

      • Dislikes13

      • Comments0

    • N/A

    • Views30 680

  • 2
    Unlock
  • 3
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Data Range: 30th November, 2020 to 30th December, 2020

Copyright Socialbakers, www.socialbakers.com © 2020

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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