Social Marketing Report
Australia
February 2021
Social Media Reports
February 2021 Social Marketing Report Australia
ShareCheck out the February 2021 social media report for Australia! It has key social media marketing information for anyone doing business in Australia. You can see Top Facebook brands like Nike, growth rates and this month's top social media content by Optus Sport or Woolworths !
Social Media Statistics for the top 20 brands in Australia
Interaction types on Twitter
|
Likes
|
84 % |
|
Retweets
|
8 % |
|
Replies
|
8 % |
Facebook stats for February 2021 in
Australia
Top 5 Facebook Brands by No. of Interactions
Total Number of Interactions
-
St Frock
890 675
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Twitter stats for February 2021 in
Australia
Top 5 Twitter Brands by No. of Interactions
Total Number of Interactions
-
Optus Sport
25 120
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Top 5 Brands on Twitter by Average Post Interactions per 1k Fans
Top Australia Twitter Posts in
February 2021
-
1
The greatest #PremierLeague press conference of all time! 😂
Burnley's Sean Dyche went OFF THE RAILS in this chat with journalists ahead of…
-
Total Interactions12 865
Likes10 470
Replies392
2 003
-
Interaction per 1k Fans276.48
-
2
-
3
YouTube stats in February 2021 in
Australia
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Top 5 Brands on YouTube by Average Interaction per 1k Fans in
February 2021
Top Australia YouTube Videos in
February 2021
-
1
Let's get growing with your Woolworths Discovery Garden
Discover the joy of growing plants with Woolworths Discovery…
-
Total Interactions335
Likes268
Dislikes9
Comments58
-
Interaction per 1k Fans5.41
-
Views21 414
-
2
-
3
Data Range: 31st January, 2021
to 27th February, 2021
Copyright Socialbakers, www.socialbakers.com © 2021
Glossary & Metrics Overview
-
Total Fans
The sum of all Fans of a particular Facebook Page
-
Total Followers
The sum of all Twitter Followers for a monitored profile
-
Total Subscribers
The sum of all Twitter Followers for a monitored profile
-
Admin Posts
The number of posts made by a profile during a selected time range
-
Socially Devoted
The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter
-
Response
Time
The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range
-
Response
Rate
The percentage of user Posts (or questions) the monitored Page responded to during a selected time range
-
AMIQ
The total number of questions answered minus total ignored questions to the brand.
-
Interactions
Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc
-
Interactions per 1k Fans
Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.
Top 5 Facebook Brands by No. of Interactions
Total Number of Interactions-
St Frock
890 675
Would you like to know more? No problem!
Top 5 Twitter Brands by No. of Interactions
Total Number of Interactions-
Optus Sport
25 120
Would you like to know more? No problem!
-
1 The greatest #PremierLeague press conference of all time! 😂 Burnley's Sean Dyche went OFF THE RAILS in this chat with journalists ahead of…
-
Total Interactions12 865
Likes10 470
Replies392
2 003
-
Interaction per 1k Fans276.48
-
- 2
- 3
Would you like to know more? No problem!
-
1 Let's get growing with your Woolworths Discovery Garden
Discover the joy of growing plants with Woolworths Discovery…
-
Total Interactions335
Likes268
Dislikes9
Comments58
-
Interaction per 1k Fans5.41
-
Views21 414
-
- 2
- 3
Data Range: 31st January, 2021 to 27th February, 2021
Copyright Socialbakers, www.socialbakers.com © 2021
Total Fans
The sum of all Fans of a particular Facebook Page
Total Followers
The sum of all Twitter Followers for a monitored profile
Total Subscribers
The sum of all Twitter Followers for a monitored profile
Admin Posts
The number of posts made by a profile during a selected time range
Socially Devoted
The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter
Response
Time
The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range
Response
Rate
The percentage of user Posts (or questions) the monitored Page responded to during a selected time range
AMIQ
The total number of questions answered minus total ignored questions to the brand.
Interactions
Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc
Interactions per 1k Fans
Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.
