August 2019 Social Marketing Report Brazil

Social Marketing Report


August 2019


Check out the August 2019 social media report for Brazil! It has key social media marketing information for anyone doing business in Brazil. You can see Top Facebook brands like Magazine Luiza, growth rates and this month's top social media content by O Boticário, Netflix Brasil or Samsung Brasil !

Social Media Statistics for the top 20 brands in Brazil

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 9 716 244 /

  • 1 326 504 /

  • 1 616 637 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 30 /

  • 58 /

  • 19 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 147 622 /

  • 137 430 /

  • 144 500 /

Average Response Rate

Response Rate / Relative Growth
  • 44 % /

  • 100 % /

Interaction types on Twitter

86 %
11 %
3 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for August 2019 in Brazil

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Top 5 Industries on Facebook

Sum of Fans
Sum of Fans 288 714 643
Sum of Fans 216 293 493
Sum of Fans 215 600 565
Sum of Fans 173 511 634
Fmcg Food
Sum of Fans 171 037 107
Data is from the total number of Local Fans for the largest 200 pages in Brazil by Fan count

Top Brazil Facebook Posts in August 2019

Twitter stats for August 2019 in Brazil

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Fastest-Growing Twitter Profiles in Brazil

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Brazil Twitter Posts in August 2019

YouTube stats in August 2019 in Brazil

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

Top 5 YouTube Brands by Subscribers

Total Subscribers

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Fastest-Growing YouTube Channels in Brazil

Top 5 Brands on YouTube by Average Interaction per 1k Fans in August 2019

Top Brazil YouTube Videos in August 2019

  • 1

    Samsung Brasil

    shared Video

    17th August, 2019

    Samsung | Galaxy A80 | #EncontroÉpico - Maisa entrevista Millie…

    Maisa e a Millie Bobby Brown juntas? 😱 Preparamos esse feat das…

    most engaging photo
    • Total Interactions138 821

      • 133 480

      • Dislikes1 425

      • Comments3 916

    • 206.6 

    • Views1 282 473

  • 2
  • 3

Data Range: 31st July, 2019 to 30th August, 2019

Copyright Socialbakers, © 2019

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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