December 2017 Social Marketing Report Canada

Social Marketing Report

Canada

December 2017

Check out the December 2017 social media report for Canada! It has key social media marketing information for anyone doing business in Canada. You can see Top Facebook brands like Scrubbing Bubbles, growth rates and this month's top social media content by Quantstamp Technologies Inc, Netflix "we were on a break" Canada or LUSH Cosmetics North America !

Social Media Statistics for the top 20 brands in Canada

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 1 003 034 /

  • 403 411 /

  • 75 741 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 43 /

  • 172 /

  • 12 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 19 886 /

  • 16 992 /

  • 2 460 /

Average Response Rate

Response Rate / Relative Growth
  • 58 % /

  • 15 % /

Interaction types on Facebook

Reactions
78 %
Shares
11 %
Comments
11 %

Facebook Post Types

Video
58 %
Photo
33 %
Link
9 %
Unknown
0 %
Other
0 %

Interaction types on Twitter

Likes
71 %
Retweets
26 %
Replies
4 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for December 2017 in Canada

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Fastest-Growing Facebook Pages in Canada

Top 5 Brands on Facebook by Average Post Interactions per 1k Fans

Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 23 507 076
Fmcg Food
Sum of Fans 19 769 425
Beauty
Sum of Fans 17 848 507
Retail Food
Sum of Fans 14 741 714
Ecommerce
Sum of Fans 13 724 786
Data is from the total number of Local Fans for the largest 200 pages in Canada by Fan count

Top 5 Socially Devoted Brands on Facebook

Top Canada Facebook Posts in December 2017

Twitter stats for December 2017 in Canada

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Fastest-Growing Twitter Profiles in Canada

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top 5 Most Socially Devoted Brands on Twitter

Top Canada Twitter Posts in December 2017

YouTube stats in December 2017 in Canada

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

Top 5 YouTube Brands by Subscribers

Total Subscribers

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Fastest-Growing YouTube Channels in Canada

Top 5 Brands on YouTube by Average Interaction per 1k Fans in December 2017

Top Canada YouTube Videos in December 2017

  • 1
    PAGE_NAME

    LUSH Cosmetics North America

    shared Video

    28th December, 2017

    ASMR Lush Nighttime Routine with ASMR Darling

    Unwind and get ready for bed with luxurious lavender-infused…

    most engaging photo
    • Total Interactions27 504

      • 23 890

      • Dislikes1 014

      • Comments2 600

    • 93.61 

    • Views704 624

  • 2
    Unlock
  • 3
    Unlock

Data Range: 1st December, 2017 to 31st December, 2017

Copyright Socialbakers, www.socialbakers.com © 2017

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page.

  • Total Followers

    The sum of all Twitter Followers for a monitored profile.

  • Total Subscribers

    Users who choose to actively receive updates for a selected YouTube Profile.

  • Admin Posts

    The number of posts made by a profile during a selected time range.

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter.

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range.

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range.

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc.

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.