May 2018 Social Marketing Report Chile

Social Marketing Report

Chile

May 2018

Socialbakers

Check out the May 2018 social media report for Chile! It has key social media marketing information for anyone doing business in Chile. You can see Top Facebook brands like MercadoLibre.com, growth rates and this month's top social media content by Banco Santander Chile, Samsung Chile or WOM !

Social Media Statistics for the top 20 brands in Chile

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 1 243 701 /

  • 392 002 /

  • 88 545 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 157 /

  • 404 /

  • 12 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 35 605 /

  • 6 410 /

  • 8 443 /

Average Response Rate

Response Rate / Relative Growth
  • 55 % /

  • 32 % /

Interaction types on Twitter

Likes
51 %
Retweets
24 %
Replies
24 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for May 2018 in Chile

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Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 25 005 389
Fmcg Food
Sum of Fans 18 244 167
Fashion
Sum of Fans 10 713 834
Auto
Sum of Fans 8 044 761
Services
Sum of Fans 7 978 535
Data is from the total number of Local Fans for the largest 200 pages in Chile by Fan count

Top 5 Socially Devoted Brands on Facebook

Top Chile Facebook Posts in May 2018

Twitter stats for May 2018 in Chile

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Fastest-Growing Twitter Profiles in Chile

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top 5 Most Socially Devoted Brands on Twitter

Top Chile Twitter Posts in May 2018

YouTube stats in May 2018 in Chile

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

Top 5 YouTube Brands by Subscribers

Total Subscribers

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Fastest-Growing YouTube Channels in Chile

Top 5 Brands on YouTube by Average Interaction per 1k Fans in May 2018

Top Chile YouTube Videos in May 2018

  • 1
    PAGE_NAME

    WOM

    shared Video

    17th May, 2018

    Deadpool y El Chino juntos en Chile.

    No se pierdan la primera exhibición de “anti-héroes” en Chile..…

    most engaging photo
    • Total Interactions11 069

      • 9 249

      • Dislikes1 094

      • Comments726

    • 184.01 

    • Views461 350

  • 2
    Unlock
  • 3
    Unlock

Data Range: 1st May, 2018 to 31st May, 2018

Copyright Socialbakers, www.socialbakers.com © 2018

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.