January 2020 Social Marketing Report Chile

Social Marketing Report


January 2020


Check out the January 2020 social media report for Chile! It has key social media marketing information for anyone doing business in Chile. You can see Top Facebook brands like Amazon Prime Video, growth rates and this month's top social media content by Samsung, Virgin Mobile Chile or SODIMAC !

Social Media Statistics for the top 20 brands in Chile

Average Response Rate

Response Rate / Relative Growth
  • 52 % /

  • 27 % /

Interaction types on Twitter

56 %
31 %
13 %

Facebook stats for January 2020 in Chile

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Top 5 Industries on Facebook

Sum of Fans
Sum of Fans 205 515 616
Sum of Fans 170 731 065
Fmcg Food
Sum of Fans 131 695 026
Sum of Fans 104 037 797
Sum of Fans 99 783 166
Data is from the total number of Local Fans for the largest 200 pages in Chile by Fan count

Top Chile Facebook Posts in January 2020

Twitter stats for January 2020 in Chile

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Fastest-Growing Twitter Profiles in Chile

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Chile Twitter Posts in January 2020

YouTube stats in January 2020 in Chile

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in January 2020

Top Chile YouTube Videos in January 2020

  • 1


    shared Video

    30th January, 2020

    Cómo hacer un quincho moderno

    Modernizar algunos espacios de la casa puede que parezca un…

    most engaging photo
    • Total Interactions4 892

      • 4 607

      • Dislikes76

      • Comments209

    • 3.28 

    • Views130 650

  • 2
  • 3

Data Range: 31st December, 2019 to 30th January, 2020

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Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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