July 2020 Social Marketing Report Chile

Social Marketing Report

Chile

July 2020

Socialbakers

Check out the July 2020 social media report for Chile! It has key social media marketing information for anyone doing business in Chile. You can see Top Facebook brands like AFP Modelo, growth rates and this month's top social media content by WOM or Samsung Chile !

Social Media Statistics for the top 20 brands in Chile

Average Response Rate

Response Rate / Relative Growth
  • 40 % /

  • 28 % /

Interaction types on Twitter

Replies
45 %
Likes
45 %
Retweets
9 %

Facebook stats for July 2020 in Chile

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Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 30 120 666
Fmcg Food
Sum of Fans 18 204 821
Fashion
Sum of Fans 12 158 019
Services
Sum of Fans 10 105 042
Ecommerce
Sum of Fans 9 581 174
Data is from the total number of Local Fans for the largest 200 pages in Chile by Fan count

Top Chile Facebook Posts in July 2020

Twitter stats for July 2020 in Chile

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Fastest-Growing Twitter Profiles in Chile

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Chile Twitter Posts in July 2020

YouTube stats in July 2020 in Chile

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in July 2020

Data Range: 30th June, 2020 to 30th July, 2020

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Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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