December 2017 Social Marketing Report Japan

Social Marketing Report

Japan

December 2017

Check out the December 2017 social media report for Japan! It has key social media marketing information for anyone doing business in Japan. You can see Top Facebook brands like ベイクルーズ グループ|BAYCREW'S GROUP, growth rates and this month's top social media content by All Nippon Airways, マクドナルド or Nintendo 公式チャンネル !

Social Media Statistics for the top 20 brands in Japan

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 1 184 197 /

  • 1 174 498 /

  • 85 236 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 88 /

  • 40 973 /

  • 12 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 78 000 /

  • 563 539 /

  • 2 925 /

Average Response Rate

Response Rate / Relative Growth
  • 43 % /

  • 5 % /

Interaction types on Facebook

Reactions
96 %
Shares
3 %
Comments
1 %

Facebook Post Types

Photo
57 %
Video
31 %
Link
12 %
Status
1 %

Interaction types on Twitter

Retweets
76 %
Likes
23 %
Replies
0 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for December 2017 in Japan

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Fastest-Growing Facebook Pages in Japan

Top 5 Brands on Facebook by Average Post Interactions per 1k Fans

Top 5 Industries on Facebook

Ecommerce
Sum of Fans
Sum of Fans 22 405 177
Fashion
Sum of Fans 14 955 039
Auto
Sum of Fans 9 801 184
Retail
Sum of Fans 9 585 189
Services
Sum of Fans 9 571 125
Data is from the total number of Local Fans for the largest 200 pages in Japan by Fan count

Top 5 Socially Devoted Brands on Facebook

Top Japan Facebook Posts in December 2017

Twitter stats for December 2017 in Japan

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Fastest-Growing Twitter Profiles in Japan

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top 5 Most Socially Devoted Brands on Twitter

Top Japan Twitter Posts in December 2017

YouTube stats in December 2017 in Japan

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

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Fastest-Growing YouTube Channels in Japan

Top 5 Brands on YouTube by Average Interaction per 1k Fans in December 2017

Top Japan YouTube Videos in December 2017

  • 1
    PAGE_NAME

    Nintendo 公式チャンネル

    shared Video

    28th December, 2017

    よゐこのマイクラでサバイバル生活 シーズン2 最終話

    よゐこのマイクラでサバイバル生活 シーズン2 最終話 【よゐこのマイクラでサバイバル生活 公式Twitterアカウント】…

    most engaging photo
    • Total Interactions16 524

      • 16 148

      • Dislikes376

      • Comments0

    • 22.5 

    • Views1 145 906

  • 2
    Unlock
  • 3
    Unlock

Data Range: 1st December, 2017 to 31st December, 2017

Copyright Socialbakers, www.socialbakers.com © 2017

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page.

  • Total Followers

    The sum of all Twitter Followers for a monitored profile.

  • Total Subscribers

    Users who choose to actively receive updates for a selected YouTube Profile.

  • Admin Posts

    The number of posts made by a profile during a selected time range.

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter.

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range.

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range.

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc.

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.