The Newest Data on Social Customer Care

Socially Devoted brands truly prioritize excellence in social media customer care. This is the index of the most Socially Devoted brands today. See who has the fastest responses to questions and the most positive social sentiment.

Socially Devoted Quarterly Results

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Page
Fans
Response time
Response rate
Answered minus Ignored Questions
Positive Sentiment
Fans
10 549
Response time
20 min
Response rate
100 %
Answered minus Ignored Questions
1682
Positive Sentiment
2.95 %
Fans
146 263
Response time
1976 min
Response rate
78.36 %
Answered minus Ignored Questions
1644
Positive Sentiment
4.39 %
Fans
11 026 544
Response time
5 min
Response rate
99.82 %
Answered minus Ignored Questions
1616
Positive Sentiment
18.76 %
Fans
118 016
Response time
142 min
Response rate
98.79 %
Answered minus Ignored Questions
1613
Positive Sentiment
23.29 %
Fans
144 217
Response time
537 min
Response rate
98.08 %
Answered minus Ignored Questions
1602
Positive Sentiment
26.22 %
Fans
12 233 395
Response time
10 min
Response rate
97 %
Answered minus Ignored Questions
1189
Positive Sentiment
18.33 %
Fans
233 774
Response time
319 min
Response rate
96.55 %
Answered minus Ignored Questions
1134
Positive Sentiment
24.50 %
Fans
8 438 561
Response time
5 min
Response rate
99.9 %
Answered minus Ignored Questions
1021
Positive Sentiment
17.70 %
Fans
530 341
Response time
1245 min
Response rate
75.72 %
Answered minus Ignored Questions
966
Positive Sentiment
1.15 %
10
Fans
2 478 400
Response time
14 min
Response rate
98.84 %
Answered minus Ignored Questions
926
Positive Sentiment
0.97 %
Industry Benchmark
Response time
427 min
Response rate
94.31 %
Positive Sentiment
13.83 %

Social Customer Care Metrics Explained

Response Time

The average time it takes for the company to respond to the user timeline posts.

Response Rate

The percentage of user posts responded to by the brand.

Answered Minus Ignored Questions

The total amount of answered questions in a given quarter.

Positive Sentiment

The amount of positive sentiment on the brands’ Facebook posts in a given quarter.

It’s Your Turn to Truly Excel in Social Customer Care

Get everything you need to be the brand that’s remembered for its excellence in customer care. From the tools you need to answer queries quickly to tracking brand sentiment accurately, Socialbakers has you covered.

Access One Place to Handle All Your Community Queries

Instead of switching from platform to platform to answer your queries, manage them easily in one place. You can speed up the process via templates and log cases quickly directly into Salesforce.

Easily Track Sentiment and Detect Anomalies

Identify crises way before they turn into headaches. Any post that is generating negative sentiment is now easily identifiable and the issue can be handled faster.

Instantly Understand Your Community Care Effectiveness

All key care metrics are visualized in a clear dashboard. You’ll always know which social media customer care areas need improvement and which teams or people excel.

Get Started With Socialbakers

See how the Socialbakers platform will help your business succeed on social media. Our experts will provide you with a personalized walkthrough tailored to your business objectives.