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Maximize Your Marketing with Predictive Analytics

Leverage social media to acquire more customers and improve customer loyalty while demonstrating ROI through Google Analytics integration with Performance Optimization.

There's a price attached to the quality of your content.

Our intuitive grading system rates your organic posts based on future performance, from A posts (top 10% of your Page’s posts) to D posts (worse than 50%).

There’s a steep price to pay if you promote your D posts: 4x more negative feedback, 100% higher cost per click (CPC), 20% higher impression cost (CPM), 2.3x fewer interactions with the same reach, and 7x less viral than A posts.

Invest in your best-performing content to get more out of your promotion budget

Revolutionize your media planning and get more value out of the pay-to-play social media marketing environment with Performance Prediction. Our proprietary predictive analytics shows you how each post will perform in the future just hours after you post it. With our analysis of audience data, you can know which content to promote to maximize the return on your promotion budget.

Get inspired by the most effective social media content

Instantly see the best-performing content across social media with Inspiration PRO. Find the best content using the world’s first searchable social media content library of over 10 billion posts from Facebook, Instagram and Twitter.

Maximize your reach and impressions by publishing at the right time

Publish at the perfect time, every time. PrimeTime gives you actionable recommendations tailored to each of your pages that show you when to post and how much more visibility you can expect as a result.

Track and report the impact of your social media performance on wider KPIs

Full integration of third-party metrics like Google Analytics with your social media performance in Executive View. Demonstrate the impact of improved content, publishing time, and a more effective promotion strategy on wider digital KPIs like site traffic and goal conversions.

The only predictive analytics for social media

Performance Optimization brings Advanced Analytics, Data-Driven Publishing, and predictive analytics together for an unmatched, comprehensive and cutting-edge social media marketing solution. It empowers you to build a more effective content engine, offers recommendations that enable to reach your audience at the perfect time, and maximizes your social media ROI.

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Boris Mercier Head of Social Media


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Alexander Onish Digital Employer Branding Manager

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