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How To Scale Your Social Media Content Strategy To Increase Awareness and Engagement  image

How To Scale Your Social Media Content…

Today, marketing and advertising is no longer just about brand recall or educating your customers about your products. No, in the era of social media, it’s about engaging with your audiences in a meaningful way that drive conversion and simultaneously builds trust and loyalty with your customers. If you’re a social media manager, you know that means brand awareness and engagement are your main focus. We’ll show you a 6 step formula for hitting these objectives and sparking meaningful interactions with your target audience, every time.

Marketing
How to Manage Social Media Like a Pro: A Comprehensive Guide image

How to Manage Social Media Like a Pro:…

As a person in charge of social media, you live a hectic life. Between building effective strategies and overseeing multiple social media accounts, you need to stay on top of finding new opportunities for marketing growth, and report on your performance - all under time-pressure. And if this wasn't challenging enough, your social media teams are growing. This means you need a solid management know-how to build efficient workflows and deliver results. We know things can get overwhelming. That's why we created this step-by-step guide explaining how to manage social media more efficiently - from persona analysis and content creation to listening.

Marketing
Starting Off Right: Better Top of the Funnel Marketing image

Starting Off Right: Better Top of the…

Tradition dictates that acquiring and converting new leads from top of the funnel marketing is about ten times more expensive than it is to convert leads you already have.But does it have to be?Optimizing your top of the funnel marketing can cut your costs dramatically and help you reach the right audiences every time.

Marketing
How to Repurpose Your Social Media Content to Skyrocket Conversion image

How to Repurpose Your Social Media…

In February 2018, The Manifest nailed it, they discovered that a lack of human and financial resources are the top social media challenges for most marketers. It’s no surprise, as we have 100+ social networks worldwide, and one specialist can't develop the strategy for each and post original content everywhere. The solution is simple: with content intelligence in mind, you can repurpose your social media content to communicate your marketing messages to the right target audience. In this article we will cover how you can repurpose your content intelligently across Facebook, Instagram, Twitter, and LinkedIn.

Marketing
How to Perform a Stress-Free Social Media Audit - Template Included image

How to Perform a Stress-Free Social…

It’s that time of the year again where you need review your past social media strategies, and fix, holes in your methods. Social media audits take a lot of patience, but they are a necessary evil. Don’t worry,, we’re here to help! In this guide you’ll get step-by-step instructions along with a nifty social media audit template to make this process as smooth as possible. Ready to roll up your sleeves? Let’s get auditing!

Marketing
Content Intelligence: What it Really Means for Digital Marketers  image

Content Intelligence: What it Really…

Marketers today have an amazing job. If you define amazing as full of challenge. Jobs with opportunity across 20+ channels and that’s social only! But we know that marketing doesn’t start or stop with social only. Digital marketing has transformed, we’ve all heard about digital transformation and leveraging data to make decisions. Are marketers today really using audience insights and data to drive and sustain their performance in an ever-changing landscape? The answer is a resounding ‘yes, absolutely!’ - and that’s because they have to…

Marketing
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