Cutting Advertising Costs: Automotive Marketing and Customer Journeys image

Cutting Advertising Costs: Automotive Marketing and Customer Journeys

Like all sectors, the automotive industry is dealing with a rapidly changing social media landscape. 

In 2019, automotive marketing has one of the highest Cost-per click rates in comparison to other industries.Organic reach is decreasing and CPC costs just keep rising, so how can automotive brands keep costs down while identifying and growing customer segments?

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Infographic: Car Brands Facebook Performance in Latam image

Infographic: Car Brands Facebook Performance in Latam

Checkout our latest infographic about Car Brands in Latin America. For the purposes of this report we looked into the performance of car brands in the following countries: Argentina, Bolivia, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Haiti, Honduras, Chile, Mexico, Nicaragua, Panama, Paraguay, Peru, Puerto Rico, Uruguay and Venezuela. We decided to exclude Brazil from this report as we believe it is such a specific market it is worth to cover it in the separate report.

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